WELCOME TO THE MIDSOUTH HOME BUYER'S COURSE

Here's What You Need to Know About Buying a Home in the Midsouth...

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Home Buyer's Course

You Need An Expert

Buyer's Compensation

Choosing the Right Lender

Making an Offer and Negotiations

Your Offer Is Accepted

Inspections Are Complete

The Final Steps

Erin Brockovich Buyer Compensation

Nestled in the heart of the Mid-South, the Memphis metropolitan area blends rich history, cultural vibrancy, and a variety of housing options—from downtown living to suburban retreats. Whether you’re a first-time buyer, upgrading to a larger home, or relocating for work or family, I provide tailored market insights, local community highlights, and expert real estate guidance to simplify your buying and selling experience in this dynamic market.

At simpliHŌM, we believe in helping families navigate the market with ease, ensuring every step of the process is smooth and stress-free. Let’s make finding your dream home as seamless as possible!

Exclusive Market Updates

Stay informed with the latest market trends and updates in the Midsouth! From new listings to price shifts, I provide up-to-the-minute insights so you can make confident and informed decisions. The real estate market here is always evolving, and with my expert analysis, you'll always stay one step ahead. Whether you're buying or selling, I’ve got you covered with everything you need to navigate the dynamic market

market Update


Considering Buying?


Buying a home can be an exciting but also challenging experience. If you're planning to buy a Midsouth home, it's important to be prepared and aware of what to expect throughout the process. This short guide is designed to provide buyers like you with valuable insights and tips to navigate the purchase of your East County property successfully.

DOWNLOAD TO ACCESS:

Home Buyers Blueprint

Step by Step Process to Buying A Home

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Spring is here!

The Spring Real Estate Market is thriving, and we are seeing a significant increase in demand for homes in Voorhees, especially from millennials.

In fact, the current absorption rate in our area is only 3 months, which means that if no more homes come on the market, we will only be able to sustain the current demand for up to 3 months.

This is great news for anyone considering selling their home, as the high demand can lead to a boost in your bottom line.

If you are thinking about selling your home, now is the perfect time to do so. To get started, it's essential to focus on your curb appeal, which can significantly impact the value of your property. That's why we've put together a helpful checklist to help you get started.

Friendly reminder: Before you make a repair, be sure to check with a real estate agent to make sure it is worth your return on investment. Feel free to Book A Call with me if you have any questions or want a free consultation!

Are you a little behind on your spring cleaning? Grab a copy of the Ultimate Spring Cleaning Checklist that was featured last month.

Preparing for a possible move in 2025? Click below to check out our moving checklist to get your whole house ready for the next home!


DOWNLOAD TO ACCESS:

Buying A Home From A Lender's Perspective


DOWNLOAD TO ACCESS:

10 Commandments


DOWNLOAD TO ACCESS:

The Complete Guide to Buying A Home


DOWNLOAD TO ACCESS:

Buying A Home From A Lender's Perspective


DOWNLOAD TO ACCESS:

From Search To Sold Buyer's Book

WELCOME TO THE VIRTUAL HOME BUYER SEMINAR MIDSOUTH

If you're either thinking about purchasing a new home or already made the decision to purchase a house, but you still have questions or concerns regarding the process, price or anything else - let me tell you:

You're in the right place.

This free home buyer seminar is giving you the exact step by step blueprint on everything you need so you can get clarity on everything A-Z and guide to you make the best decision in purchasing your new home.

You will learn about timelines and timing, inspections, loan pre-approvals, negotiations, and so much more.

Take a look around and let us know how we can help you.

Kelly Day | Realtor

simpliHŌM

License ID #: 365811

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WELCOME TO THE VIRTUAL Home Buyer SEMINAR for GERMANTOWN

If you're either thinking about purchasing a new home or already made the decision to purchase a house, but you still have questions or concerns regarding the process, price or anything else - let me tell you:

You're in the right place.

This free home buyer seminar is giving you the exact step by step blueprint on everything you need so you can get clarity on everything A-Z and guide to you make the best decision in purchasing your new home.

You will learn about timelines and timing, inspections, loan pre-approvals, negotiations, and so much more.

Take a look around and let us know how we can help you.

Kelly Day | Realtor

Memphis House Listings

Brokered by simpliHŌM

LIC # 365811

WELCOME TO THE VIRTUAL HOME BUYER SEMINAR LIBRARY

Enjoy the latest & most up-to-date marketing & sales tactics to help you purchase your NEW home.

Thinking About Buying?

Are you thinking about buying a home but you don't know where to start?

  • ​Learn to take advantage of Tax Saving opportunities instead of throwing your money away

  • Walk through the important aspects of purchasing a home

What to Expect When Buying a Home

Purchasing a home is most likely going to be one of the largest investments you will make in your lifetime.

  • ​We have helped hundreds of clients in the past and we can help you too

  • My team and I are free! The seller pays for our fees and they have an agent who has their best interest at heart. We are here to have yours

Home Buying Process -

First Step

The first step when looking to buy a home is getting qualified for a loan.

  • ​Before doing anything else you need to know what you can afford by getting qualified for a loan

  • ​Don’t go house hunting before going mortgage shopping

Pre-Approval vs

Pre-Qualification

Why you need an approval rather than just a pre-qualification.

  • Pre-Qualification is not a true approval but the initial step in a home loan process where you discuss your financial situation with a loan officer - nothing is verified

  • Pre- Approval is where the buyer provides the lender with the necessary documents to tell them what they are approved for, which loan option is the best for them and what the interest rate will be

10 Must Not’s When Buying a Home

Once you find your dream home, we need to make sure you get to move into it.

  • ​Don’t change jobs; becoming self employed or quit current job

  • ​Don’t buy a vehicles

  • ​Don’t use any charged cards or let your accounts fall behind

  • ​Don’t spend money you saved for closing

  • ​Don’t omit any debt or liabilities from your loan application

What are the Pros and Cons of Purchasing a Home?

Whether you’ve never owned a home before or it’s been a while since you’ve purchased, let's talk about the pros and cons.

  • Pro: Your wealth can increase as you build equity in your home through 2023 averaging about 3%

  • Con: Maintenance costs; work and money to keep a home in good condition

How Much Money Do I Need To Purchase a New Home?

Most people are afraid that it will cost them thousands and thousands of dollars to purchase a home in Brentwood.

  • ​There are various loans and grants to qualify to purchase a home

3 Tips To Get Your Offer Accepted

Are you competing with other buyers on your dream home or do you want to make sure you’ve got the best chance of getting your offer accepted?

  • Make sure you offered a competitive price on a home

  • Put down a larger earnest money deposit

  • ​Let the seller know that you have not written offers on any other properties

Offer Has Been Accepted, What’s Next?

Once your offer has been accepted, it's time to open up escrow.

  • It's time to get inspections done on the home, review disclosures, secure the loan, and get the appraisal done

WANT TO GET A FREE CUSTOM MARKET PROPOSAL?

Go to the next page to request a custom market proposal for your specific home

WELCOME TO THE VIRTUAL HOME BUYER SEMINAR LIBRARY

Enjoy the latest & most up-to-date marketing & sales tactics to help you purchase a NEW home.

Thinking About Buying?

Are you thinking about buying a home but you don't know where to start?

  • ​Learn to take advantage of Tax Saving opportunities instead of throwing your money away

  • Walk through the important aspects of purchasing a home

What to Expect When Buying a Home

Purchasing a home is most likely going to be one of the largest investments you will make in your lifetime.

  • ​We have helped hundreds of clients in the past and we can help you too

  • My team and I are free! The seller pays for our fees and they have an agent who has their best interest at heart. We are here to have yours

Home Buying Process - First Step

The first step when looking to buy a home is getting qualified for a loan.

  • ​Before doing anything else you need to know what you can afford by getting qualified for a loan

  • ​Don’t go house hunting before going mortgage shopping

Pre-Approval vs Pre-Qualification

Why you need an approval rather than just a pre-qualification.

  • Pre-Qualification is not a true approval but the initial step in a home loan process where you discuss your financial situation with a loan officer - nothing is verified

  • Pre- Approval is where the buyer provides the lender with the necessary documents to tell them what they are approved for, which loan option is the best for them and what the interest rate will be

10 Must Not’s When Buying a Home

Once you find your dream home, we need to make sure you get to move into it.

  • ​Don’t change jobs; becoming self employed or quit current job

  • Don’t buy a vehicles

  • ​Don’t use any charged cards or let your accounts fall behind

  • Don’t spend money you saved for closing

  • Don’t omit any debt or liabilities from your loan application

What are the Pros and Cons of Purchasing a Home?

Whether you’ve never owned a home before or it’s been a while since you’ve purchased, let's talk about the pros and cons.

  • Pro: Your wealth can increase as you build equity in your home through 2023 averaging about 3%

  • Con: Maintenance costs; work and money to keep a home in good condition

How Much Money Do I Need To Purchase a New Home?

Most people are afraid that it will cost them thousands and thousands of dollars to purchase a home in Brentwood.

  • There are various loans and grants to qualify to purchase a home

3 Tips To Get Your Offer Accepted

Are you competing with other buyers on your dream home or do you want to make sure you’ve got the best chance of getting your offer accepted?

  • Make sure you offered a competitive price on a home

  • Put down a larger earnest money deposit

  • Let the seller know that you have not written offers on any other properties

Offer Has Been Accepted, What’s Next?

Once your offer has been accepted, it's time to open up escrow.

  • It's time to get inspections done on the home, review disclosures, secure the loan, and get the appraisal done

COMMUNITY VIDEOS

Lets Get You Prepared To Buy A Home

MEET THE TEAM

Here's your team that will help you throughout the

entire selling & buying process

Krista Mashore |  Realtor & Broker

DRE # 01346304

Jaynlin Miller | Marketing and Seller Specialist

DRE #02195224

Josh Vitale | Listing Specialist 

DRE #02009638

Heidi Kugl

Buyer’s Specialist

DRE #01329047

Kelly Day | Realtor

LIC # 365811

Meet Kelly Day

Realtor, Community Expert, and Your Advocate in the Midsouth Real Estate Market

Kelly Day is a dedicated real estate professional with a deep connection to the Germantown community, specializing in helping families find their perfect home in this vibrant suburb of Memphis. With a background in photography and over 10 years of entrepreneurial experience, Kelly transitioned to real estate in 2020 and quickly made a name for herself as a top listing agent who gets results. Her philosophy is simple: make the real estate process as smooth and stress-free as possible for her clients.

As a realtor with simpliHŌM, Kelly has a passion for helping families, especially those with children in school, find homes that fit their changing needs. Whether it's expanding for a growing family or downsizing when the kids head off to college, Kelly’s expertise ensures clients get the most value when buying or selling. Her ability to showcase homes and negotiate favorable terms for her clients stems from years of experience in visual storytelling and sales.

With her husband working as a local teacher and two sons attending Houston High School, Kelly is deeply invested in the community and understands the importance of finding the right school district. When she’s not helping clients, you can find her at Houston High’s baseball games cheering on her sons, Chandler, who will soon be playing baseball at the University of Tennessee and Canon who is just starting his high school career..

Kelly’s mission is simple: “We make buying and selling a home simple.” She’s focused on building long-lasting relationships with her clients, striving to become the go-to realtor not just for this generation, but for the next.

Whether you’re looking to buy, sell, or simply explore your options, Kelly is here to make the process easy and enjoyable.

WHAT PEOPLE ARE SAYING ABOUT KELLY DAY

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Chelsea Fusion

622 1st St, Brentwood

(925) 392-8868

Top 5 Things To Do In Brentwood

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144 Oak St, Brentwood

(925) 634-1025

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Visit our blogs for more real estate tips, home tips, and local information!

real estate apps to track rental properties in memphis

Real Estate Investment Apps to Track Rental Properties in the Memphis Area

November 17, 20255 min read

Real estate investors in the Memphis metro area—especially in Germantown, Collierville, Lakeland, Arlington, and Bartlett—are always looking for tools that make managing rental properties easier and more profitable. With strong demand for rentals near top-performing schools like Houston High, Collierville High, and Arlington High, it’s more important than ever to track income, expenses, maintenance, and cash flow accurately.

Technology has made investing simpler. Today’s real estate investment apps give property owners the ability to manage rentals, monitor performance, and stay organized from a single dashboard. As a local real estate broker who works closely with investors across the Mid-South, I see firsthand which systems help investors succeed—and which ones cost them time and money.

Here’s a practical, Memphis-focused guide to using real estate investment apps to track your rental properties the right way.

What Are Real Estate Investment Apps?

Real estate investment apps are digital tools that help property owners track rental income, expenses, maintenance, tenant payments, and long-term property performance. In the Memphis area—where many investors own multiple single-family homes—these apps make it easier to run your rentals like a business.

Why They Matter for Local Investors

• They simplify accounting and tax reporting

• They automate rent collection

• They centralize receipts, leases, and repair documentation

• They highlight cash flow changes

• They help investors compare properties across different suburbs

• They reduce stress and improve accuracy

These tools are especially helpful for investors with properties in high-demand rental areas such as Collierville, Germantown East, Bartlett Station, and Lakeland’s growing neighborhoods.

Best Real Estate Investment Apps for Memphis-Area Investors

Below are the most effective apps I see local investors using successfully throughout the Mid-South.

1.⁠ ⁠Stessa

Ideal for self-managing investors in Bartlett, Arlington, Lakeland, and similar areas.

Key Features

• Automated income and expense tracking

• Real-time cash flow dashboards

• Document storage (leases, photos, receipts)

• Bank syncing

• Year-end tax-ready reports

Why It Works Here

Stessa allows you to customize inputs easily, making it simple to compare performance across suburbs where property taxes, rent prices, and HOA regulations vary widely.

2.⁠ ⁠BiggerPockets Property Manager

Great for new investors or homeowners turning their first home into a rental.

Key Features

• Easy digital rent collection

• Cash flow calculators

• Lease reminders

• Maintenance logs

• Education tools

Why It Works Here

Many Memphis-area homeowners move to Collierville or Germantown and keep their previous home as a rental. This app keeps everything simple for those managing just one or two properties.

3.⁠ ⁠AppFolio or Buildium

Best for investors with 10+ doors or those managing rentals remotely.

Key Features

• Full-service accounting

• Tenant portals

• Online maintenance requests

• Automated rent and late fees

• Investor statements

Why It Works Here

Memphis attracts a large number of out-of-state investors. These apps are ideal for managing rentals from anywhere.

How to Set Up Your Rental Properties Inside an Investment App

The following steps apply to almost any rental property in the Memphis metro area.

1.⁠ ⁠Enter Accurate Local Property Data

Be sure to include:

• Purchase price and closing costs

• Property taxes

• Insurance

• Mortgage payment

• HOA fees

• Rent amount

• Utilities and lawn care details

• Pest control schedule

• Regular maintenance expenses

Accurate numbers help the app calculate cash flow and ROI correctly.

2.⁠ ⁠Automate Rent Collection

Digital rent collection increases on-time payments and keeps everything organized.

Most apps include:

• Direct deposit rent payments

• Auto-pay options

• Tenant reminders

• Late fee automation

• Secure payment history

This works especially well for rental homes in Lakeland, Bartlett, and Arlington, where tenants appreciate easy, online systems.

3.⁠ ⁠Track Repairs and Maintenance

Memphis’s climate makes maintenance tracking essential. Log repairs for:

• HVAC tune-ups and seasonal checks

• Roof, siding, and gutter repairs

• Landscaping

• Pest control

• Plumbing and electrical issues

• Vendor receipts

Upload photos, attach invoices, and keep everything in one place. This is especially important if contractors such as HVAC companies, electricians, or ProLift Garage Doors when they service your properties.

4.⁠ ⁠Monitor Cash Flow with Dashboards

Property dashboards help you analyze long-term performance.

Most apps offer charts and reports that show:

• Monthly income

• Operating expenses

• Net cash flow

• Year-over-year trends

• Equity growth

• Vacancy impact

This makes it easier to compare properties in different suburbs.

5.⁠ ⁠Export Financial Reports for Taxes

This is one of the biggest benefits of using rental tracking apps.

Most apps allow you to quickly export:

• Income statements

• Expense categories

• Depreciation reports

• Tax summaries

• Schedule E–ready documents

Your CPA will thank you. So will you.

Why These Apps Matter for Memphis Real Estate Investors

The Memphis metro is one of the strongest rental markets in the country. Demand remains high thanks to:

• Strong school districts

• Steady population growth

• Healthcare and logistics employment

• Affordable entry-level homes

• Military relocations

• Suburban expansion

Because each suburb differs in taxes, HOAs, rental prices, and demand, tracking everything manually becomes overwhelming. Real estate investment apps make it easy to manage properties consistently, accurately, and profitably.

Final Thoughts

Using real estate investment apps is one of the most effective ways to track rental properties in the Memphis metro area. Whether you own a single rental in Germantown or multiple properties across Collierville, Lakeland, and Bartlett, these tools help you:

• Maximize cash flow

• Stay organized

• Track repairs

• Simplify tax season

• Understand your long-term ROI

• Make smart investment decisions

If you’re thinking about buying your first rental—or expanding your investment portfolio—I’m always here to help you analyze potential properties, run cash flow estimates, and understand what rents for in each suburb.

Where we make buying and selling a home simple.

real estatememphisbartlettgermantownrental propertieslakelandarlington
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Kelly Day

We make buying and selling a home simple.

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